Disclaimer: You are probably losing our support.
Messages are still mixed. Competition Minister Andrew Lee told the ABC this week that the government was unable to muster enough members of the House of Lords to enact the reforms. Sports Minister Annika Wells said she was concerned about integrity on the one hand, but also about the impact that bans and restrictions would have on the viability of the sport.
When I returned in October, things were different again. Prime Minister Anthony Albanese told ABC radio: “Advertising is not the problem. Gambling is the problem.” “The easy option is [ban ads] You don’t have to worry about impact on sports regulations, junior sports, or the media. ”
He’s wrong. gambling is a problem because of advertising. They are connected by a hip pocket. What is gambling advertising for if not to grow gambling? And that’s what it is.
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More gambling markets are now available from more outlets and can be accessed in more ways than ever before. Per capita Australians lose more in this way than any other country in the world. You don’t have to be Hugh Mackay to understand that it causes some hell of a mess for some Australians, and for some of their families as well.
Disclaimer: What are you prepared to lose today? Your credibility?
Advertising also suffers from inherent problems: volume, mind-boggling repetition, and relentless shrinkage. Personally, this avalanche feels more like harassment than persuasion. But it’s clear that it works well and often enough. Otherwise, the book manufacturers wouldn’t care and the government wouldn’t bother to get around them.
There are two central lessons in the anti-prohibition lobby’s message. One is a scam and the other is a bluff.
The downside is the implication that someone is trying to ban gambling altogether. Mr Albanese told parliament he did not want “an invasion of personal freedom” when choosing to gamble. This is intentionally insensitive. Advertising is a distraction, not entertainment. It’s a choice (and sometimes a compulsion).
Albanese also said: “We need to break the link between sports and gambling because we should enjoy sports for what they are.” Well, PM, advertising drives connections. Advertising is about connections.
Do you know who the Albanese abettor is, Peter Vlandys? – General management of both racing and rugby league in New South Wales. “These people are trying to control everyone’s lives and impose their will on the vast majority of people who enjoy gambling without worrying about it,” Vlandys said.
No one tries to stop someone’s crush. They are trying to stop corporate bookmakers and their partners in the mass media from forcing their will on the majority of people by shoving advertising down our throats.
“The nanny state ideology has a significant impact on the funding of junior sports,” Vrandies added.
This is a bluff. Professional sports regulations will remain, even if strengthened, even if banned. The same goes for the media. The same apocalypse was used when tobacco advertising was banned. Sports and media not only survived, they thrived like never before. Quitting smoking was good for them. So I started drinking less.
Disclaimer: How much does gambling advertising really cost?
The most dubious claim is that advertising restrictions would spill over into junior, or non-professional, sports. It’s a classic fear campaign. This works from the false implication much loved by the AFL, that professional sport funds junior and local sport.
it’s not. It’s possible. There are millions and billions of things floating around in the star system. But let’s take AFL as an example. It subsidizes Auskick and pays for part of the path from junior to professional sports.
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They are putting some money into grassroots football. Last year, the AFL made a big song and dance about ensuring that “at least 10 per cent” of its “rateable” annual income was donated to community football. While this sounds impressive, it’s equivalent to the price of one soccer ball for every two registered players.
Disclaimer: No vulnerable children were harmed in the creation of this campaign.
The truth is that the AFL is the custodian of the game, but overwhelmingly only funds it at the professional level. Community sport is a hugely collaborative effort that generates significant funding. To suggest that gambling advertising is their lifeblood is an insult to the people who pay and run local sports from the inside out, often draining their own time, energy and goodwill funds. be. And when you get home, you’re bombarded with gambling ads.
Disclaimer: Some wins. I will make more.
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