While some of you may already be thinking about the December holiday season, the fall scent of pumpkin spice is still present in a variety of products, including candles, hand soap, and food.
From baked goods, yogurt, and coffee to cereal and candy, pumpkin spice is everywhere these days.
If you look closely at the aisles of your grocery store, you’ll notice pumpkin spice in your food (and drinks) when you least expect it.
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Here are four unique pumpkin spices hitting stores this year.
Pumpkin spice 4 items
1.Avocado oil
Infused with seasonal ingredients like nutmeg, allspice, and cinnamon, Pumpkin Spice Avocado Oil was created by Chosen Foods.
Avocado oil is one of the many foods that have been infused with pumpkin spice in recent years. (St. Petersburg)
Pumpkin spice avocado oil adds a festive touch to fall favorites like pumpkin bread, vegetable soups, and roasted yams.
It is said to be good for health when used in cooking and making sweets.
You can use this oil in homemade salad dressings to add pumpkin flavor. Most salad dressings can be stored in the refrigerator for several days.
2. Cream cheese
Philadelphia Cream Cheese introduced a pumpkin spice flavor a while back, in the fall of 2013 to be exact.
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With pumpkin flavor and added nutmeg and cinnamon, this festive spread elevates bagels to a fun fall breakfast.
Although cream cheese is often associated with bagels, it can also be used as a topping for cupcakes and muffins.
3. Marshmallow
JetPuff Marshmallows is launching its first pumpkin spice flavor in 2022.
Pumpkin spice flavored marshmallows were introduced by Jet-Puffed three years ago. (St. Petersburg)
Whether you reach for these marshmallows for s’mores, baking, or topping hot cocoa, the sweetness of pumpkin spice makes them a fun discovery.
Plus, the pumpkin shape adds seasonal fun for both the young and the young at heart.
4. Whiskey
Whether you like your whiskey on the rocks or as the base for a hot toddy, it’s perfect for anyone looking for a pumpkin spice flavor.
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Texas Ranger produces a dark brown whiskey with a pumpkin base and notes of nutmeg and ginger.
This pumpkin spice whiskey pairs well with cocktails like lattes, hot chocolate, and martinis.
Other pumpkin-themed products
Min-kyung Kim, an assistant professor of marketing at Carnegie Mellon University’s Tepper School of Business in Pittsburgh, said product expansion in this area is due to a mix of consumers’ desire for both familiarity and novelty. He said it was possible.
Trader Joe’s has an assortment of pumpkin-flavored foods on display. (Chris Borelli/Chicago Tribune/Tribune News Service via Getty Images)
“While people enjoy the comforting, nostalgic flavor of pumpkin spice, especially in the fall, there is also a growing trend for consumers to look for unique and distinctive products that allow them to express their individuality,” Kim told FOX News Digital.
“By incorporating popular and recognizable flavors like pumpkin spice into unexpected situations, brands create a sense of excitement and differentiation, tapping into consumers’ desire for something new and familiar.” I will sue you.”
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Additionally, the novelty factor also encourages consumers to share their unique discoveries on social media, further expanding the trend, marketing experts said.
The “snowball effect” and the influence of social media
Whether brands will jump on the bandwagon and produce their own pumpkin spice products based on other brands cannot be fully defined, Kim said, adding that “supply and demand are intertwined.” .
“While consumer interest in pumpkin spice has encouraged brands to innovate with new products, the popularity of these products has created a ‘snowball effect’ as other companies jump in to capture a piece of that market. ” she continued.
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This cycle of consumer interest and brand response helps sustain this trend and shows how consumer demand and supply-side response work in tandem, Kim explained. I did.
Kim told Fox News Digital that the factors are a combination of consumer demand rooted in seasonal traditions, effective marketing strategies and the influence of social media.
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However, some products will extend beyond the fall.
One example is Jelly Belly’s pumpkin pie flavored jelly beans, which are available year-round for those who can’t get enough of the pumpkin spice trend.
